To celebrate it's fortieth birthday, Southwest Airlines launched a one-way $40 fare sale on selected routes.
The Dallas-based carrier extended its sale to its new subsidiary, AirTran Airways. One-way tickets can be purchased for $40 for travel up to 450 miles, $80 for trips that are between 451 and 1,250 miles and $120 for a travel more than 1,251 miles, Southwest said.
But before customers think they can get a last-minute summer vacation for cheap, the ticket prices are only good for travel between August 23 and November 16. And the sale ends on Thursday evening.
FareCompare.com founder Rick Seaney says he does expect other carriers to match Southwest's fare sale prices later today.
"The @southwestair 40 year anniversary sale is going to drop late summer/fall tix like a stone today," Seaney tweeted Tuesday morning. "Matching of @southwestair $40/80/120 fall sale starts at noon (edt) today, maximum cheap seats at 3p edt."